Dave’s “rant for the week”… Does communication ever really happen? Do people actually listen? It isn’t smart to judge “intonation” online because there is none, but people do it anyway. What’s it going to take to actually reboot ourselves?
We guarantee it!
Jay: Advertising that guarantees results– that people will recall it. Suppose journalists started to guarantee it: we actually inform people; we have the metrics to show much knowledge people acquire when they come to our site. Then you could say to potential advertisers: people remember what they see here.
Jay: Getting more interested in the iPad since I read this piece on how it may help sustain long form journalism.
Dave: That won’t work; it’s too hard to read for a long time on the iPad. For example, I read in bed and it doesn’t work for that. I’m also really frustrated that I can’t read the New York Times on the iPad yet. The “editor’s choice” app doesn’t do it for me.
Dave: We should try to get Jake Tapper of ABC News on the show. I like the fact that we can talk to him. “There’s listening happening there.”
New York: Silicon Alley?
Is NYC the next tech mecca? As Dave wrote:
“… NYC, with its incredibly huge pool of fresh talent, which is its advantage — this is the largest metro area in the United States, and one of the largest in the world — shouldn’t be thinking about competing with Silicon Valley. They do what they do very well for a reason. We should be thinking about how we can work with Silicon Valley, when the time is right. In other words, I don’t think we’re going to stop taking planes to SFO anytime soon. What we can do here, though, is iterate on the vision for the next level of tech, which I feel intuitively involves the humanities and media, as much as it will involve memory, batteries and input devices.”
Jay: “Everything’s that magical about New York comes back to density.” Dave: “And diversity.”
NYU student uses the tools she has and makes a documentary about the semantic web.
The Local: East Village
Jay: Last week presented our plans for the East Village Local to the New York Times last Wednesday. We emphasized what we want to do that moves the ball down the field in rebooting hyperlocal journalism. 1.) The way we plan to go about launching beats, 2.) Our plans for topic pages, 3.) The open source assignment desk, which “opens out” to the community.
Jay: They went with the View from Nowhere because that’s what they knew. The magazine is up for sale. No clear buyers or path to profitability. “They bet on a strategy that requires a view of the world and then declined to develop one.”
Dave: The domain newsweek.com must be worth some money. “I would love to buy it” … and see what could been done with it.
Dave: “Great stuff that’s just stagnating.” Yahoo kind of reminds me of a company that has dissipated its assets like Newsweek. “I don’t know how organizations get past this. I don’t think they generally do.”
Here’s the show, Rebooting the News #51; we hope you like it: